The Ying to its Yang: Cybersecurity and Business Continuity

by | Jan 16, 2017

Why cybersecurity and business continuity are inseparable.

Cybersecurity. It’s in the news nearly every day. Actually, it is in the news every day. Whether it is a opportunistic criminal, a technologically advanced tween or the Russians, someone is coming for you. And, they will make you pay for your vulnerability. There is no doubt that cybersecurity is important and needs to be talked about. More needs to be done to provide businesses with methods to secure their infrastructure and client data. However, cybersecurity isn’t the only buzz-worthy term that should be finding its way into the news. Why isn’t the world talking about business continuity? Cybersecurity and business continuity are two terms that are inextricably linked, yet one remains in the shadows.

Well, if cybersecurity and business continuity were sisters, we know who would be the sexy one.

For those of you who don’t know (ya know, because no one is talking about it), business continuity is the ability for an organization to remain operational, despite any manmade, technical or natural disaster. And, that includes malware security breaches.

Business continuity may not be able to stop a cyberattack. However, it is able to ensure that a business can recover from an incident without a notable disruption to your clients (or paying a ransom)—and that is extremely important. You see, advancements in technology have caused us to become impatient as a society. As consumers, we expect instant gratification from businesses and do not tolerate downtime for any reasonWhen a business—large or small—goes down, consumers take notice and they do not forgive and forget. And, that will impact a business’ bottom line, both immediately and well into the future.

Don’t think that it can happen to your business? 54% of companies report they have experienced downtime from a single event, lasting more than 8 hours. Eight hours of continuous downtime is full day of work. Here is a downtime calculator so that you can see what that translates to in dollars and cents.

Okay, hopefully you are with me now and understand why it is so important for businesses to start to value the role of business continuity and see its role in a fight against cybercriminals. Here are 3 easy steps to upping your business continuity prowess:

  1. Prepare for the worst: Save data to a local device and replicate it to a secure cloud—on a routine basis! It is important to make sure you have image-based backup technology to ensure a “picture” of your entire system is taken, so that all files, applications, emails, etc. are recoverable, when needed. Also, ensure you have technology in place that notifies you automatically when a disruption is recognized. For example, the Datto SIRIS 3 now offers ransomware protection. You should also engage employees in some simple cybersecurity training. For example, should an attack occur, make sure they DO NOT PAY THE RANSOM!
  2. Understand a breach can happen. 1 in 3 organizations have reported being hit by a virus or a malware attack within the last 5 years. That said, the likelihood of your organization being hacked is sizable. However, since you took step 1 seriously, relax. Once a breach has been detected, you just need to virtualize your system to a local device. This can happen in a matter of seconds, with the right technology in place. Meanwhile, you can have an internal team work to restore the production server.
  3. Continue with Business as Usual. Sit back and enjoy true business continuity. Even if physical damage to servers or data, image-based technology protects you and your business against data loss and very costly downtime.

So what is the moral of the story?

Businesses today face real, potentially devastating, security threats. Everyone is a target. Malware is literally everywhere. And, unfortunately cyber security is not enough.

Of course, cyber security plays an important role in keeping a business safe. However, it can only be part of the solution. Attacks are being led by advanced organizations around the world, using big data and analytics that could compete with some of our best tech companies. New strains of malware are constantly being developed, which makes it impossible for security policies, solutions and training to keep pace.

As a result, the best way to “protect” an organization is to have a kick-@ss business continuity plan. A plan and supporting technology that ensures company servers and data are always backed up and recoverable, despite even the most aggressive of ransomware attacks.

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Tracy Rock is the Director of Marketing at Invenio IT. Tracy is responsible for all media-related initiatives as well as external communications—including, branding, public relations, promotions, advertising and social media. She is one busy lady and we are lucky to have her!

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