Database Backup and Recovery Plans Vital to Start-up Websites

by | May 23, 2013 | Business Continuity

Database Backup and Recovery Plans Vital to Start-up Websites For Small Businesses

Retired teacher Marian Kaye learned the importance of having a database backup and recovery plan the hard way.

Determined to turn a hobby into an online business to provide a supplemental income, she spent six months learning how to create a website, basic Internet marketing, and spent hundreds of hours writing over 300 articles for her radio-controlled airplane website.

Marian joined forces with her brother, partly because she needed an experienced RC airplane pilot to feature in videos for her site, even though a motivating factor was so that the two could enjoy an exciting hobby together. She followed him around to various fly-ins and even traveled with him to several national and International events featuring RC jets and big planes.

Over a year and a half, she had a great site complete with videos, instructional how-to articles, and thousands of photographs. Even better, she had developed a following of others in the hobby who looked forward to new videos and slide shows they regularly added to their site.

Marian had also created a test site which she monetized with several affiliate products and a limited amount of advertising. Her aim was to begin bringing in a small income from this site before she tried to monetize her larger website.

She began making sales on her second site and was exploring ways to monetize the RC site when both of her websites went down. Both sites were on the same WordPress platform, and she hosted both at a well-known, highly reliable hosting company. She had a backup of her site sent to her e-mail address each day. In short, she had covered all the bases — or so she thought.

The Best-laid plans

Marian’s background was in academics. She had yet to experience computer crashes, website disasters, or any one of a dozen or more things that Murphy’s Law tells us are bound to happen. After hours on the telephone with her hosting company, she painfully learned that things still go wrong. Stuff happens. In her case, it was a corrupt database, and it was on both sites.

YOU MIGHT ALSO LIKE:  Inside Datto's 2 Great BDR Solutions for Small Businesses: ALTO 3 vs. SIRIS X1

Now Marian is starting over. She purchased a new computer as a consolation gift to herself. Before installing her business software, before installing WordPress, and before adding the first article, she has a system in place that she trusts will work in case of another disaster. She has back-up on her own hard drive, on an external hard drive, and she has done everything her computer store and course knowledge has told her to do.

She has also gone a step further. 

Marian, like any serious business owner, has turned to a reputable IT consultant to handle her database backup and recovery needs in case her own plan fails once again. She realizes that her time is better spent building her business and doing things she enjoys — like traveling with her brother and writing their website content. Luckily, an old-school learner, she has paper copies of most of her articles that were lost. She hopes to be able to get back to where they were and be able to sleep better knowing they have safety nets in place.

If you are a business owner who would rather spend time building your business instead of putting out IT fires, an IT data backup and recovery specialist might help your business in a similar way.

To learn more about how the professionals at Invenio IT can help you with your database backup and recovery needs, contact us or visit our website.

Dale Shulmistra is a Business Continuity Specialist at Invenio IT, responsible for shaping the company’s technology initiatives -- selecting, designing, implementing & supporting business continuity solutions to bolster client operational efficiencies and eliminate downtime.